
Deepak Dharshan
GoHighLevel CRM Specialist
Skills

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Portfolio
Work experience
CRM Specialist - GoHighLevel
Park Corporates • Full-time
Nov 2025 - Present • 11 mos
CRM Specialist specializing in GoHighLevel CRM implementation, automation, integrations, and process optimization. I configure CRM architecture, pipelines, custom fields/objects, workflows, calendars, tasks, dashboards, and user roles based on business requirements. Experienced in legacy CRM data migration, API/webhook integrations, automated lead management, follow-ups, reminders, and operational workflows. I bridge business requirements with scalable CRM solutions while maintaining data quality, usability, and system efficiency.
Business & CRM Analyst
Wildcraft India • Full-time
Sep 2022 - Nov 2025 • 3 yrs 2 mos
CRM Administration & Optimization: Managed CRM platforms by configuring, maintaining, and enhancing system functionalities to improve operational efficiency and customer engagement. Business Intelligence & Reporting: Developed data-driven insights through ad-hoc and automated reporting, enabling informed decision-making and business strategy refinement. Marketing Campaign Execution: Collaborated with marketing teams to design, execute, and analyze targeted campaigns, leveraging CRM insights for audience segmentation and performance tracking. Marketplace Growth Strategy: Analyzed marketplace trends and customer behavior to drive growth initiatives, optimize product positioning, and enhance revenue streams. Process Automation & Integration: Streamlined business operations by automating workflows, integrating CRM with third-party tools, and ensuring seamless data flow across systems. Stakeholder Collaboration & Support: Worked cross-functionally with sales, marketing, and operations teams to align CRM capabilities, improve user adoption, and enhance experience.