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deloromedia

Alex Gold

@deloromedia

Award Winning Social Media Marketer, Scaling Brands via Strategy and Content

United States
English, Spanish
About me
I'm Alex Gold, founder of Del Oro Media Agency and a social media marketing executive with 15 plus years of experience since 2011, driving growth for entertainment, finance, and consumer brands (Nickelodeon, Betterment). Services include social media strategy, social media management, content creation, TikTok marketing, influencer marketing, and digital marketing. Past results: cut customer acquisition costs 90 percent, grew account open intent 117 percent, and generated 5 million plus impressions. Award winning: Shorty, PROMAX, Hermes Creative, and Cynopsis Digital Model D Awards.... Read more

Skills

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deloromedia
Alex Gold
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See my services

Paid Social Media
I will manage and optimize your paid social media ads
From$1,000 / projectMore details

Portfolio

Work experience

Nickelodeon

Nickelodeon

Full-time • 4 yrs 6 mos

Social Media Manager

Apr 2018 - Dec 2019 • 1 yr 8 mos

Served as creative and editorial owner for Nickelodeon’s social media presence across Instagram, Facebook, Snapchat, TikTok, and emerging platforms. - Directed live and short‑form video content for all Nickelodeon brands, franchises, and shows, driving over 50% of total views and impressions. - Defined platform strategies, content franchises, and storytelling approaches to increase engagement and brand relevance. - Led and mentored the social media internship program, overseeing day‑to‑day operations and professional development. - Collaborated with publicity, talent, and external partners to amplify show launches, tentpole events, and exclusive stories. - Award‑winning work recognized by The Shorty Awards and Promax North America Awards.

Social Media Coordinator

Jun 2015 - Apr 2018 • 2 yrs 10 mos

Strategist, community manager, and content creator for Nickelodeon TV brand accounts across multiple platforms. - Optimized, scheduled, and published platform‑native content while actively engaging with fans to support marketing priorities. - Partnered with publicity teams to build excitement for launches, marquee events, and exclusive content. - Captured live and behind‑the‑scenes video during productions, events, and major activations. - Helped pioneer interactive Instagram Story polls, increasing engagement by 85% and impressions by 66% year‑over‑year.