Junaid Siddiqui

Member of Board of Directors

DigitalEarningSkills • Full-time

Aug 2025 - Present • 1 yr

As a Member of the Board of Directors, I contributed to the organization's strategic direction by participating in key decision-making, evaluating business performance, and supporting long-term growth initiatives. I worked closely with the leadership team to define objectives, review business strategies, and ensure that organizational goals aligned with the company's vision and mission. I also provided guidance on business development, digital marketing, strategic partnerships, and revenue growth opportunities. Additionally, I supported corporate governance by reviewing operational performance, advising on policy and risk management, and helping identify new opportunities to strengthen the organization's position in the digital learning industry.

Director Sales and Affiliate Relations

ComfyBliss • Self-employed

Sep 2024 - Present • 1 yr 11 mos

ComfyBliss.pk is an eCommerce brand dedicated to providing premium lingerie, bras, sleepwear, and intimate essentials that combine comfort, confidence, and style. The brand is committed to offering high-quality products with a seamless online shopping experience, making it easier for customers across Pakistan to find the perfect fit. As the founder, I oversee the brand's strategy, website management, digital marketing, product sourcing, customer experience, and business growth initiatives. My responsibilities include optimizing the online store, managing marketing campaigns, improving conversion rates, developing the brand's online presence, and implementing data-driven strategies to increase sales and customer retention. Through ComfyBliss.pk, my goal is to build a trusted and customer-focused brand that delivers exceptional value while continuously expanding its product range and strengthening its presence in Pakistan's eCommerce market.

Affiliate Manager

JKOffers • Freelance

Sep 2011 - Present • 14 yrs 11 mos

Managed and optimized affiliate marketing campaigns across multiple verticals to maximize publisher revenue and campaign performance. Built and maintained strong relationships with affiliate networks, advertisers, and account managers while identifying and onboarding new partnership opportunities. Negotiated commission structures, monitored key performance metrics such as EPC, CTR, conversion rate, and ROI, and continuously optimized traffic to improve profitability. Analyzed campaign data, prepared performance reports, resolved tracking and attribution issues, and collaborated with internal teams to scale high-performing offers. Leveraged market research, A/B testing, and performance insights to identify growth opportunities, ensuring compliance with network policies and delivering consistent revenue growth.