Nikhil Bansal

Digital Marketing Manager

The Fabricrush • Full-time

Jan 2025 - Oct 2025 • 9 mos

• Conducted keyword research, optimized content for SEO, and improved site performance. • Created and Optimized Google Ads Campaign, increased ROAS from 1.8% to 4% • Created and Optimized Meta Ads Campaign, increased Followers and Conversion • Managing Influencer Marketing Campaign to increase Brand Awareness • Used tools: Google Analytics, Google Ads, Search Console, Ahrefs, SEMrush, Moz. • Created and scheduled content across Facebook, Instagram, YouTube, Pinterest • Generated sales via Google Ads, and Meta Ads. • Experience with CMS Like Shopify, plugins, and website optimization.

Digital Marketing Manager

Twigz Technologies PVT LTD • Full-time

Aug 2021 - Nov 2024 • 3 yrs 3 mos

• Developed and executed data-driven digital marketing strategies for a job portal. • Managed SEO, PPC, email marketing, social media, and lead generation. • Created content including blogs, job market trends, and guides. • Managed Google Ads, and Facebook Ads campaigns. • Used tools like Google Analytics, Search Console, Apollo, ZoomInfo, EasyHire. • Collaborated with recruitment agencies and institutions for partnerships.

Business Development Manager

Miracle Miles India PVT LTD • Full-time

Mar 2020 - Jul 2021 • 1 yr 4 mos

• Identified and engaged with potential clients for recruitment services. • Managed sales pipeline, negotiated agreements, and achieved revenue targets. • Worked closely with internal teams to align proposals and delivery. • Maintained CRM system with accurate client and sales records.