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English
$
USD
I will design a professional research report, policy doc, or white paper
Will M
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About this gig
A white paper, research report, or policy paper only works if people actually read it dense content needs a structure that makes the argument easy to follow.
20 years of award-winning design across agency, boutique, in-house, and freelance work means your document gets agency-level thinking, award-winning craft, and a practical eye for what actually communicates.
What you get:
- Custom layout built around your content, not a generic template
- Clear hierarchy for dense material headings, pull quotes, data visualisation
- Print-ready (Standard/Premium) and web-ready PDF
- Source file for text edits (Standard/Premium)
How it works:
- Brief - share your content, data, and brand assets
- Concept - sample layouts incl. chart/infographics to establish style
- Rollout - approved style is applied to the whole document
- Refinement - revision rounds until it's right
- Delivery - print + web PDFs, source file where included
What I need from you:
- Final or near-final text (proofreading available as an extra)
- Logo, brand assets, any reference material
- Images, or ask about the stock photography extra
Send your content or message me first to talk through structure and page count.
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
Get to know Will M
Will M
Multi Award Winning Australian Designer
- FromAustralia
- Member sinceJun 2022
- Avg. response time1 hour
Languages
English
I design brands, publications, and digital products that hold up under scrutiny — from 80-page annual reports to full brand identities and app interfaces. 20 years of award-winning work across agency, in-house, and freelance work, including senior roles at Trout Creative Thinking and Pidgeon Ward. I specialise in long-form editorial layout, brand identity, and art direction for photography and video. I've worked with government, cultural, corporate, and startup clients — send me your brief and I'll tell you honestly whether I'm the right fit.
My Portfolio
FAQ
Do you write the copy, or do I need to provide it?
I design around your content — I don't write it from scratch, but a proof-reading pass is available as an extra.
Is this only for corporate white papers, or do you do policy/advocacy reports too?
Both — policy papers, advocacy reports, and research publications are all covered, not just corporate white papers. I do reserve the right to decline projects that advocate for positions I personally disagree with; message me first if you're unsure whether your project fits.
Can you design charts and infographics from my data?
Yes, included from Standard up, charts and infographics created from your data or existing graphics can be restyled to sit in harmony with your existing brand guidelines. Basic can add it as an extra.
Do you format citations and references?
Yes, included on every tier at no extra cost — and reference/appendix pages don't count toward your package's page allowance, only content and layout pages do.
Do I get the source file?
Included Standard/Premium; extra on Basic.
What if my document is longer than the Premium page count?
Message me to discuss your specific needs and I can assess whether your project may still be suitable for one of the defined packages or I can create a custom offer.
Can I get a faster turnaround?
Yes, extra-fast delivery is available on every tier.
