Don Fadex

YouTube Music Promotion Specialist

Digital Marketing • Full-time

Jun 2025 - Apr 2026 • 10 mos

Helped independent artists, musicians, record labels, and music creators increase their visibility on YouTube and YouTube Music through strategic promotion and audience growth campaigns. Specialized in organic music marketing, YouTube SEO, audience targeting, music video promotion, and channel growth strategies designed to improve reach, engagement, and long-term performance. Key Responsibilities: • Promoted music videos to targeted audiences • Optimized YouTube titles, tags, descriptions, and keywords • Improved video discoverability through YouTube SEO • Developed audience growth and engagement strategies • Assisted artists with music release campaigns • Analyzed performance metrics and growth opportunities • Supported brand building for emerging artists Achievements: ✔ Helped artists increase video visibility and audience reach ✔ Generated thousands of targeted views across multiple campaigns ✔ Improved engagement rates through audience-focused promotion ✔ Assisted new artists in gaining exposure for music releases ✔ Built effective promotion systems focused on real listeners and long-term growth ✔ Maintained a commitment to safe, organic promotion methods without bots or fake traffic Passionate about helping artists turn low-performing uploads into discoverable content that attracts real listeners, builds credibility, and supports sustainable music career growth. This experience has provided a deep understanding of YouTube Music promotion, music marketing, audience behavior, and artist development.

Digital Music Marketing Manager

Digital Ministry • Freelance

Oct 2024 - Aug 2025 • 10 mos

Managed digital marketing and promotional campaigns for independent artists, musicians, content creators, and music brands seeking greater visibility across YouTube, YouTube Music, and social media platforms. Developed and executed growth strategies focused on audience targeting, music discovery, content optimization, and organic promotion. Worked closely with artists to improve video performance, increase streams, strengthen engagement, and build long-term fan bases. Key Responsibilities: • YouTube Music promotion and audience growth • Music video marketing campaigns • YouTube SEO optimization • Keyword research and content strategy • Playlist outreach and music distribution support • Social media promotion and brand development • Audience analytics and performance tracking • Release campaign planning and execution Achievements: ✔ Supported multiple music promotion campaigns across various genres ✔ Increased audience reach and engagement through targeted marketing ✔ Improved discoverability using SEO and algorithm-focused strategies ✔ Helped artists generate consistent growth in views, streams, and subscribers ✔ Built promotional systems focused on real listeners and organic traffic ✔ Maintained high client satisfaction through professional communication and reliable delivery Specialized in helping artists overcome low visibility, weak engagement, and slow growth by implementing effective music marketing strategies that connect their content with the right audience and create sustainable results.