Dua

Conversion Copywriter

Fortnite Coaching • Freelance

Aug 2025 - Present • 9 mos

I worked with a gaming coach who was struggling to fill his app seats and convert prospects. His posts and video scripts weren’t driving bookings, and his offer didn’t clearly communicate outcomes. I helped him: • Refine all messaging for clarity and impact • Transform features into benefits and highlight tangible outcomes for students • Create compelling social media posts, video scripts, and an irresistible offer After implementing these strategies, he became one of the top coaches on Metafy—and scaled to 7 figures per month. A complete turnaround powered by precise messaging and high-converting offer design.

Conversion Copywriter

Finance Expert • Full-time

Jul 2025 - Present • 10 mos

I worked with a business and finance agent who was struggling to book calls. Her warm audience wasn’t converting. Her cold audience wasn’t engaging. Sales were inconsistent. We rebuilt her acquisition system from the ground up. First, I launched paid ads targeting cold traffic. Instead of sending them to a generic page, I created a high-value lead magnet and built a dedicated opt-in funnel. Ad → Opt-in Page → Lead Magnet → Email Nurture → Booking Page. I wrote the lead magnet, built the opt-in and landing pages, structured the email sequence, and managed her campaigns. The result? • 50 booked calls in just 2 weeks via email • A rapidly growing email list from cold traffic • Consistent lead flow instead of random inquiries She went from struggling to convert to feeling overwhelmed managing new clients. A complete turnaround powered by strategic messaging and conversion-focused funnel design.

Conversion Copywriter

E-commerce Safety & Emergency Preparedness Brand • Freelance

Dec 2025 - Jan 2026 • 1 mo

Worked with a direct-to-consumer e-commerce brand specializing in emergency preparedness and safety products (earthquake and tornado survival gear). Scope of work: Wrote high-converting video ad scripts Developed performance-driven ad copy Structured ad messaging angles for paid campaigns Optimized positioning for urgency and trust-based conversion Results: After launching the new ad creatives, the brand generated a significant spike in leads and conversions within the first 24 hours of deployment. The revised messaging improved engagement and customer response compared to previous generic AI-generated copy. The client continued using the revised framework for ongoing paid campaigns.