I'm Dr. Elias Abdelkefi, marketer by passion, professor by choice.
I've had the joy of teaching and leading marketing programs at global universities. With a Ph.D. in marketing and years of experience teaching, I've helped shape the next generation of marketers, both in classrooms and through my Coursera, where over 40,000 students have joined me on the journey.
My expertise is highly sought after for high-stakes content development and validation. I serve as a Subject Matter Expert for leading EdTech platforms, focusing on quality assurance to ensure content integrity and academic excellence.... Read more