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elizabethcater

Elizabeth Cater

@elizabethcater

Niche Social Media Growth Specialist

United States
English, French, German, Spanish
About me
Want to turn your online presence into a powerful growth tool? I’m a professional Social Media Marketing Manager and Content Creator helping brands, authors, and online businesses build visibility and grow. I specialize in MedSpa, beauty, BookTok, author marketing, and TikTok Shop. I create branded posts, Reels, promotional videos, captions, and content strategies while handling social media management, audience research, scheduling, engagement, product optimization, and store setup. Ready to grow? Let’s get started! ... Read more

Skills

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elizabethcater
Elizabeth Cater
Offline • 
Average response time: 1 hour

See my services

Social Media Management
I will be your medspa social media manager for skincare, beauty and aesthetic clinic
From$30 / projectMore details
Social Media Management
I will be your social media manager for mental health, therapy and wellness coaches
From$35 / projectMore details

Work experience

Freelancer

Social Media Marketing Manager & Content Creator

Freelancer • Self-employed

Feb 2025 - Present • 1 yr 7 mos

I work as a Social Media Marketing Manager and Content Creator, helping brands, authors, and online businesses strengthen their online presence and grow through strategic, engaging content. I manage social media activities across platforms such as Instagram, TikTok, Facebook, and LinkedIn, with a focus on creating content that aligns with each brand’s goals, audience, and visual identity. My experience includes developing social media strategies, content calendars, branded graphics, Reels and short form videos, captions, promotional content, audience research, competitor research, hashtag research, scheduling, community engagement, and content optimization. I also support niche focused marketing for beauty and MedSpa brands, authors and BookTok campaigns, online businesses, and TikTok Shop. I combine creative content with audience-focused strategy to help businesses improve visibility, maintain consistent branding, increase engagement, and build a stronger social media presence. I also assist with product content optimization, TikTok Shop setup, creator research, and influencer outreach when required. My approach is focused on delivering professional, relevant, and consistent social media content while adapting strategies to each client’s industry, target audience, and business objectives.