
Eralyn Brooks
Linkedin manager, content creator, b2b, saas, social media LinkedIn Manager
Skills

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Work experience
Freelance LinkedIn Manager & Content Strategist
Eramet • Self-employed
Jan 2023 - Present • 3 yrs 8 mos
• Spearheaded LinkedIn content strategies for 8 B2B SaaS founders, resulting in a 220% average increase in profile views within the first 60 days. • Orchestrated a comprehensive content calendar for a SaaS startup, leading to a 45% boost in engagement rates and a 30% increase in qualified lead generation. • Engineered a personal branding framework that positioned a B2B tech CEO as a thought leader, securing 5,000+ new followers and 2 major industry speaking invitations. • Automated social media management across X and Instagram for 12 clients, reducing manual posting time by 15 hours per week while maintaining a unified brand voice. • Developed a unique carousel content format that became the client's top-performing asset, consistently achieving a 12% click-through rate and driving 40% more website traffic.
Senior Social Media & Content Manager
Self employed / Freelance • Full-time
Jun 2021 - Dec 2022 • 1 yr 6 mos
• Directed the social media strategy for a portfolio of 5 B2B SaaS companies, growing their combined LinkedIn audience by 170% year-over-year. • Implemented a data-driven content approach that increased average post reach by 85% and doubled the volume of sales-qualified opportunities from social channels. • Created and managed over 200 pieces of thought leadership content (posts, articles, carousels) that consistently ranked in the top 15% for engagement within the SaaS niche. • Revamped LinkedIn profiles for 15 C-suite executives, leading to a 3x increase in inbound connection requests and partnership inquiries. • Introduced a streamlined client approval workflow that cut content revision cycles by 40%, ensuring timely delivery and high client satisfaction scores.