e
erikaudit

Eri K

@erikaudit

Market Intelligence for Local Business Growth

Albania
English, Italian
About me
I help local service businesses uncover missed growth opportunities through public web research and practical digital audits. My approach is shaped by more than two decades of senior executive leadership, where evaluating complex situations, setting priorities, and evidence-based decision-making have been central to my work. Today, I apply that perspective to Google listings, reviews, websites, local visibility, competitors, trust signals, and customer journeys—identifying missed opportunities and what deserves attention first. Clear research. Practical priorities. Actionable insights.... Read more

Skills

e
erikaudit
Eri K
Offline • 
Average response time: 1 hour

See my services

Business Strategy & Innovation
I will audit your local business and find growth opportunities
From$40 / projectMore details

Portfolio

Work experience

CompanyWall_Business

Head of Marketing

CompanyWall Business • Full-time

Jan 2000 - Mar 2004 • 4 yrs 2 mos

Led marketing activities for a pharmaceutical company, combining market analysis, commercial planning, product positioning, and competitive awareness to support business growth and informed decision-making. Responsibilities included analyzing market trends and customer needs, monitoring competitors, identifying opportunities, supporting product and pricing decisions, and contributing to the planning and execution of marketing initiatives. Worked closely with management and commercial teams to evaluate performance, establish priorities, and adapt activities based on market conditions. This role strengthened my ability to look beyond individual marketing activities and assess the broader business picture—understanding customers, competitors, market positioning, performance gaps, and opportunities for improvement. It also developed a practical, evidence-based approach to analysis, prioritization, and strategic decision-making.