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Evgen
@evgeniy3000
Performance Marketing and Tracking Expert Meta Google CAPI GA GTM
Ukraine
Ukrainian, Russian
About me
* **Senior Performance Marketer & Media Buyer** with 11+ years of experience scaling e-commerce brands via **Meta Ads, Google Ads, GA4, GTM, and CAPI**.
* I focus on direct, data-driven execution, precise tracking architectures, and systematic creative testing to eliminate budget waste and maximize ROAS.
* No junior managers or middlemen—just hands-on optimization, transparent reporting, and continuous scaling for your business. Let's grow together!
Skills
Evgen
Offline •
Average response time: 1 hour
See my services
Mobile App Consultation
I will set up firebase analytics and mobile app event tracking
Web Traffic
I will perform a comprehensive digital marketing and PPC audit
Portfolio
Work experience
Lamir | E-commerce & Manufacturing
Owner • Full-time
Dec 2017 - Present • 8 yrs 9 mos
Built and run an e-commerce and manufacturing business focused on custom products. Started from digital marketing and scaled into a full operating business, including: • product development • production setup • online sales and marketing • operations and team management Hands-on experience with: • revenue generation and pricing strategy • cost structure and margin control • marketing efficiency and customer acquisition • cash flow management and operational constraints This background allows me to build financial models based on real business logic, not abstract assumptions. Focused on creating simple, structured models that support decision-making and business growth.
Digital Marketing & Tracking Specialist | Freelance Digital Marketing & Analytics
Freelance • Freelance
Dec 2014 - Present • 11 yrs 9 mos
Managed and scaled Meta Ads and Google Ads campaigns while setting up custom end-to-end tracking (GTM, GA4, Meta CAPI). Focused on ROAS optimization, audience testing, and lead generation.
