
Adekunle
Unlock your Shopify store's full potential with expert marketing
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Portfolio
Work experience
eCommerce Marketing Specialist
Self Employed • Freelance
May 2024 - Present • 2 yrs 3 mos
Responsibilities: Develop and implement marketing strategies for Shopify and eCommerce businesses. Launch and optimize advertising campaigns across Meta, Google, and TikTok. Improve store performance through conversion optimization and audience targeting. Monitor campaign analytics and make data-driven marketing decisions. Support businesses in increasing brand awareness, traffic, and online sales. Impact: Helped eCommerce brands improve their digital presence and customer acquisition. Enhanced campaign performance through continuous optimization and strategic planning. Delivered customized marketing solutions aligned with clients' business goals.
Shopify Marketing Specialist
Shopify • Freelance
Dec 2023 - Present • 2 yrs 8 mos
Responsibilities: Develop and execute marketing strategies to help Shopify stores increase traffic, conversions, and revenue. Create and optimize Facebook, Instagram, Google, and TikTok ad campaigns for eCommerce businesses. Conduct audience research, competitor analysis, and campaign optimization to improve advertising performance. Set up Meta Pixel, Google Analytics, and conversion tracking for accurate performance measurement. Optimize Shopify stores and sales funnels to enhance user experience and maximize conversion rates. Provide ongoing campaign monitoring, reporting, and strategic recommendations based on data insights. Impact: Supported Shopify businesses in improving online visibility and attracting qualified customers through targeted marketing campaigns. Increased campaign efficiency by refining audience targeting, reducing wasted ad spend, and improving return on investment. Helped clients strengthen their online presence through data-driven marketing strategies and continuous optimization. Delivered reliable support and tailored growth solutions, building long-term relationships with eCommerce entrepreneurs.
Digital Marketing Consultant
Self Employed • Freelance
Jun 2023 - Present • 3 yrs 2 mos
Responsibilities: Develop tailored digital marketing strategies for eCommerce businesses. Manage Facebook, Instagram, Google, and TikTok advertising campaigns. Optimize sales funnels and conversion paths to maximize return on investment. Analyze campaign performance and implement data-driven improvements. Advise clients on customer acquisition, retention, and brand growth. Impact: Helped businesses increase online visibility through targeted marketing campaigns. Improved campaign efficiency by optimizing audience targeting and ad performance. Supported clients in achieving consistent business growth with measurable marketing strategies.