Farkhanda F

Influencer Marketing and TikTok Shop Expert

Deliverr • Freelance

Apr 2026 - Present • 3 mos

I managed social media marketing operations at Deliverr, focusing on brand growth, audience engagement, and online sales performance across multiple digital platforms. Developed and executed strategic marketing campaigns for platforms including TikTok, Facebook, Instagram, and other social channels to increase brand visibility, customer engagement, and conversions. I worked as a TikTok Shop Manager, handling product listings, campaign optimization, affiliate coordination, and order management to improve store performance and maximize sales. Monitored trending content, market insights, and competitor strategies to create engaging promotional campaigns and viral marketing content. I planned and managed paid advertising campaigns, analyzed performance metrics, and optimized marketing strategies based on data driven insights. Collaborated with content creators, designers, and sales teams to produce high performing content aligned with business goals and audience interests. Successfully increased audience reach, engagement rates, and product sales through effective content planning, influencer collaborations, and trend based marketing strategies. Maintained strong communication with customers and partners while ensuring smooth day to day management of online store operations and social media accounts. Demonstrated strong skills in digital marketing, brand management, e-commerce operations, campaign analytics, and customer engagement in a fast paced professional environment.