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George M
@george_muchiri1
Senior Instructional Designer
Kenya
English, Swahili
About me
I am an instructional design and digital learning specialist with over 8 years of experience developing scalable online courses and competency-based training. I specialize in learning-needs analysis, ADDIE-informed design, and LMS implementation across workforce development and education sectors. I combine pedagogical judgement with structured project delivery to create impactful learner-centred content.
Skills
George M
Offline •
Average response time: 1 hour
See my services
eLearning Content Development
I will create online course content, lesson modules and curriculum
eLearning Content Development
I will create professional training manuals, workbooks and worksheets
Work experience
Senior Learning Experience Designer
Coursera • Full-time
Jan 2023 - Present • 3 yrs 9 mos
Lead instructional design for multi-module online professional-development pathways. Design learner journeys for a portfolio of 25+ self-paced modules including videos, formative checkpoints, and capstone assessments. Create storyboards and content specifications using Articulate Rise 360 and Storyline 360. Standardized templates and review procedures, reducing editorial revision cycles by approximately 20%.
Instructional Designer, Digital Learning
Pearson • Full-time
Jan 2020 - Dec 2023 • 3 yrs 11 mos
Designed and edited digital lesson content, practice activities, and instructor guides for blended and online delivery. Applied Bloom’s taxonomy and backward design to connect course outcomes with assessment evidence. Developed learner-facing workbooks, scenario-based activities, and structured answer keys for adult and vocational learners while ensuring accessibility and instructional consistency.
Digital Learning & Training Content Specialist
British Council • Full-time
Jan 2018 - Dec 2020 • 2 yrs 11 mos
Supported development of facilitator-led and online professional-learning materials, including course plans and participant manuals. Converted workshop content into short digital modules featuring measurable outcomes and knowledge checks. Created facilitator notes, lesson evaluations, and observation checklists to strengthen delivery quality for cross-functional training initiatives.
