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goharayub710

Gohar

@goharayub710

Business Intelligence: Google Sheets Automation Expert

Pakistan
English
About me
I’m a Business Intelligence Analyst helping businesses turn data into actionable insights and automate repetitive workflows. I specialize in Power BI, Metabase, Google Sheets, Google Apps Script, SQL, PostgreSQL, Looker Studio, and API integrations. I build interactive dashboards, KPI reports, automated spreadsheets, and custom data solutions that save time, improve efficiency, and support smarter, data-driven decisions. ... Read more

Skills

g
goharayub710
Gohar
Offline • 

See my services

Data Dashboards
I will build interactive power bi and looker studio dashboards and reports
From$15 / projectMore details
BI Analytics
I will build interactive metabase dashboards and reporting using postgresql
From$20 / projectMore details

Portfolio

Work experience

Business intelligence Analyst

Gozayaan • Full-time

Dec 2022 - Present • 3 yrs 10 mos

Built executive dashboards in Metabase, Mixpanel, and Power BI, improving performance visibility and enabling faster, data-driven decisions across leadership teams. Automated workflows in Google Sheets & HubSpot using validation rules, alerts, and trackers—reducing manual effort and improving data accuracy and reporting reliability. Developed analytical infrastructure using SQL + BI tools, standardized KPIs, automated reporting pipelines, and minimized ad-hoc analysis dependency. Analyzed marketing & conversion funnels to identify high-value segments and optimize targeting strategies, improving campaign efficiency and marketing ROI. Partnered with growth, product, and commercial teams to translate raw data into actionable insights, supporting strategic initiatives and operational outcomes.

Growth & Commercial Data Analyst

Gozayaan Pakistan • Full-time

Mar 2022 - Dec 2022 • 9 mos

Analyzed customer funnel behavior and engagement trends to support targeted growth campaigns and retention initiatives. Improved user-to-customer conversion by automating lead qualification workflows and building interactive dashboards for high-value lead tracking. Conducted A/B tests across user journeys and promotions, using insights to improve activation and reduce churn. Performed market research and SWOT analysis to identify pricing opportunities, product gaps, and new customer segments for commercial strategy. Analyzed survey and behavioral feedback to uncover friction points and inform personalized campaigns and experience enhancements.