
Daniel Foster
Performance Marketer Via Meta And Google Ads Lead Systems And GHL Automation
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Work experience
Performance Marketing Specialist | Meta Ads, Google Ads & GoHighLevel Automation
Upwork • Freelance
Jun 2019 - Feb 2024 • 4 yrs 8 mos
I help businesses turn paid advertising into a structured system that consistently delivers qualified leads and customers. My work focuses on building complete performance marketing ecosystems where Meta Ads, Google Ads, funnels, and automation all work together as one system, not separate pieces. Instead of running ads blindly, I design campaigns with a clear conversion path, ensuring every click has a structured journey that leads to real results. What I do: 1. Develop and manage Meta (Facebook & Instagram) Ads for lead generation 2. Run Google Ads campaigns focused on high intent traffic 3. Build optimized funnels and landing pages that convert visitors into leads 4. Set up GoHighLevel (GHL) CRM systems and automations 5. Create follow up workflows using email, SMS, and pipeline automation 6. Track, test, and optimize campaigns to improve ROI and reduce ad spend waste 7. Connect ads, funnels, and automation into a single performance system My approach: Every campaign is built as a system, from the first ad impression to the final conversion, ensuring businesses don’t just get traffic, but predictable growth.