Gonzalo Marcaj

Real Estate Content Specialist & Video Editor

Vistaazul • Freelance

Feb 2024 - Present • 2 yrs 4 mos

Ongoing partnership (2+ years) focused on end-to-end video production and social media strategy for a high-volume real estate agency. Key Responsibilities: Advanced Visual Effects: Specialized in After Effects for professional terrain marking, property boundaries, and motion graphics to highlight key listing features. AI-Enhanced Workflow: Integrated AI tools to streamline production while maintaining high-quality visual standards for property showcases. Social Media Management: Fully responsible for video scheduling and content optimization across multiple platforms to ensure consistent brand presence. Long-term Strategy: Developed a cohesive visual identity for the agency, resulting in a successful 2-year (and counting) professional collaboration.

Digital Operations & Content Lead

Yo Puedo Invertir • Freelance

Mar 2023 - Present • 3 yrs 3 mos

Long-term strategic partnership (2.5+ years) managing end-to-end digital operations, content ecosystems, and community growth for a leading investment brand. Key Responsibilities: Full-Scale Video Production: Produced and edited long-form YouTube content (10+ min) including custom thumbnail design and SEO optimization. Paid Media & Strategy: Executed Meta Ads campaigns focused on profile growth and top-of-funnel traffic, integrating content strategy with paid reach. Community & Platform Management: Led the administration of the Skool community, ensuring member retention and engagement through active moderation and support. Web Administration: Managed website maintenance (WordPress/CMS), including blog post publishing and copy updates Omnichannel Support & Sales: Handled high-touch customer support and sales inquiries across WhatsApp, Email, and Social Media, maintaining the brand’s professional reputation.

Virtual Assistant & Content Specialist for High-Reach Influencer

Juan Lérida • Freelance

Jun 2021 - Jun 2022 • 1 yr

Provided comprehensive operational and creative support, ensuring consistency in content production and daily administrative workflows. Key Responsibilities: Video Content Production: Edited over 100 short-form videos (Reels/TikTok) and structured video modules for online courses, focusing on visual quality and brand alignment. Digital Asset Design: Developed professional landing pages and promotional flyers to support digital campaigns and product launches. Customer Interaction: Managed direct communication and handled inquiries via WhatsApp, serving as a dedicated point of contact for the community. Administrative & Property Logistics: Coordinated complex personal tasks, including property scouting and direct communication with real estate agencies to manage relocation logistics. Social Media Coordination: Executed content calendars, scheduled posts, and monitored community interactions across multiple social platforms.