Catherine

Graphic Designer Music Release & Playlist Cover Design

Apr 2026 - Present • 4 mos

Designed and delivered a complete release package for an independent Afrobeats artist distributing music through DistroKid, including cover artwork and promotional visuals. Created a bold, editorial-style playlist cover combining large-format typography with an authentic on-location portrait to reflect the energy and cultural identity of the Afrobeats genre. Balanced strong text hierarchy, warm golden-hour tones, and location-based styling to help the release stand out to playlist curators and streaming platform audiences. Delivered final assets optimized for DistroKid submission specs alongside supporting promotional graphics for social media and playlist pitching. Completed the full project turnaround within 2-3 days, helping the client present a polished, professional visual identity for their music release and improving their chances of playlist placement and audience engagement.

3D AI Claymation Proposal Animation

Feb 2026 - Present • 6 mos

Developed a cinematic 3D AI claymation proposal video featuring a romantic restaurant engagement. The project included AI-generated character design, consistent clay-style animation, image-to-video generation, scene direction, voiceover synchronization, sound effects, background music, and professional editing. Delivered a polished stop-motion-inspired animation optimized for social media, brand marketing, and promotional use.

AI Video Ads Creator — E-commerce Brand

Feb 2026 - Present • 6 mos

Produced short-form video ads for a fast-growing e-commerce brand using AI video generation tools, working within a daily brief-to-delivery cycle. Received scripts, voiceover direction, and visual guidelines each day, generated scenes using AI video tools, and edited them into finished ads ready for same-day paid social delivery. Delivered a primary ad (45–90 seconds) alongside multiple alternative hook variations per batch, applying fast-paced editing with frequent cuts to maintain viewer attention on paid social platforms. Integrated sound effects, music, and burned-in subtitles to ensure each ad communicated clearly even when viewed on mute, a key requirement for social ad performance. Used performance feedback from live ad spend to continuously refine future creative, applying data-driven insights around pacing, hooks, and visual style to improve results batch over batch. Worked comfortably within a fast, iterative production environment requiring daily output and quick adaptation based on real-world ad performance data.