
GP Hind
Expert Copywriter and Editor
Skills

See my services


Portfolio
Work experience
Principal and Managing Director
Freelancer.com • Freelance
May 1997 - Present • 29 yrs 5 mos
Half Lived Creative Agency - clients include Intel, Kodak, American Greetings, and Amnesty International. Lead strategic communications and editorial initiatives for organizations ranging from startups to international brands. • Developed content strategies aligned with business growth and brand positioning. • Wrote and edited executive communications, long-form articles, website content, thought leadership, and marketing materials. • Translated complex business concepts into accessible, customer-focused content. • Partnered directly with executive leadership to develop messaging strategies and organizational narratives. • Integrated AI productivity tools into editorial and content development workflows. • Managed multiple concurrent editorial projects while maintaining quality and consistency.