
Abdullah
Meta Ads Expert
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Selling Sacrificial Animals
Freelancer.com • Self-employed
Apr 2026 - May 2026 • 1 mo
Karachi based livestock supplier specializing in premium quality goats for Eid ul Adha. Managed two back to back paid ad campaigns on a total budget of PKR 2,000 during peak seasonal demand. Launched Campaign 1 (PKR 1,000 / 2 days) targeting cold audiences, generating 39 leads with a CTR of 4.35% and CPC of PKR 4.71 Optimized creatives, copy, and audience targeting for Campaign 2 (PKR 1,000 / 2 days), increasing leads to 84 a 115% improvement while cutting CPC to PKR 1.27 (73% reduction) and boosting CTR to 11.61% Produced video first ad creatives including animal showcases, weight demonstrations, and farm walk throughs to build buyer trust and drive engagement among cold audiences Monitored CTR, CPC, and conversion data throughout both campaigns to identify optimization opportunities and apply real time adjustments