Hannah Jones

Graphic Designer & Content Strategist

Vanguard Vision • Full-time

Feb 2026 - Present • 6 mos

Conceptualized and executed a wide array of visual marketing assets, specializing in top-of-funnel lead generation documents, PDF lead magnets, and informative whitepapers for corporate clients. Developed cohesive visual branding strategies across all designed documents, ensuring a seamless aesthetic transition from digital advertisements to downloadable content. Designed over 150 high-converting lead magnets that helped client businesses expand their email marketing lists by an average of 30% within the first quarter of deployment. Implemented structured, easy-to-read layout designs that paired complex market research with custom icons, clean charts, and visually engaging infographics. Collaborated directly with copywriters and marketing analysts to ensure the design framework perfectly complemented the psychological flow of the conversion copy. Recognized as a top performer for bringing a fresh, modern, and premium design sensibility to B2B corporate communications, effectively bridging the gap between artistic creativity and strict marketing objectives.

Senior Canva Design Consultant

Elevate Digital • Part-time

Dec 2025 - Jan 2026 • 1 mo

Acted as the primary consultant and design expert specializing in building fully customizable, professional-grade Canva template suites for global brands and small businesses alike. Crafted over 500 bespoke Canva templates, including multi-page ebooks, brochures, social media carousels, and corporate presentations, ensuring all elements were perfectly locked, categorized, and user-friendly for non-designers. Educated corporate marketing teams on how to effectively scale their content creation workflows utilizing Canva’s brand kits, custom typography uploads, and shared team libraries. Transformed standard, generic templates into high-end, luxury-grade marketing assets by applying advanced layout design principles directly within the platform. Successfully delivered comprehensive, contract-ready template systems that allowed clients to maintain perfect brand consistency across various marketing channels without needing extensive design software knowledge. Achieved a reputation for pushing the creative limits of cloud-based design platforms, delivering agency-level quality with maximum client flexibility.

Digital Publication Specialist

Horizon Digital Agency • Freelance

Nov 2025 - Nov 2025 • 0 mos

Contracted to format, design, and optimize comprehensive digital publications, including professional ebooks, interactive lead magnets, and educational workbooks for prominent authors and business coaches. Designed an iconic 35-page wealth management and entrepreneurship ebook, establishing a premium visual identity through bespoke cover designs, custom chapter dividers, and optimized paragraph styling. Expertly integrated interactive elements such as clickable tables of contents, hyperlinked resource pages, and fillable call-to-action fields to maximize reader engagement and lead capture performance. Conducted thorough visual audits of raw manuscripts to map out balanced content distribution, eliminating text walls through strategic use of callouts, pull quotes, and info metrics. Ensured all final deliverables were perfectly optimized for seamless distribution across digital platforms like Amazon KDP, Apple Books, and corporate websites. Received praise for outstanding project management and a keen ability to convert abstract text into high-value digital products that established authors as industry authorities.