
Helena
Digital marketer with Certified Ads manager
Skills

See my services


Work experience
Ads manager
Jonny Bunny • Freelance
Feb 2026 - Feb 2026 • 0 mos
Every advertising budget needs a clear strategy, especially when a business wants results without unnecessary spending. When I worked with Jones on an ads campaign, the priority was to reach the right audience and make advertising efforts more effective. I started by reviewing the campaign goals, audience targeting, ad strategy, and conversion tracking setup. From there, I focused on identifying potential gaps, refining the campaign approach, and monitoring performance to guide optimization decisions. Throughout the process, I kept the work aligned with Jones's business objectives, with an emphasis on measurable performance and more informed advertising decisions. Outcome: The campaign work focused on building a more targeted, trackable advertising strategy to support business growth and reduce wasted ad spend.
shopify marketing
Fiverr • Freelance
Dec 2025 - Dec 2025 • 0 mos
While working with Leeeky on a Shopify marketing project, I noticed the main concern was turning store traffic into actual sales. Leeeky was worried about spending more on marketing without seeing meaningful results. I started by reviewing the store’s marketing approach, identifying potential conversion barriers, and prioritizing improvements based on the project goals. I then worked through the agreed tasks, keeping communication clear and progress transparent. The process focused on improving the store’s customer journey and creating a more strategic path toward conversions. The experience reinforced the importance of understanding a client’s concerns before recommending solutions. Outcome: Improved conversions, stronger engagement, or completed store optimization