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henleymedia_1

Mison H

@henleymedia_1

Digital Marketing Strategist

United States
English
About me
I am a creative and performance marketing strategist with over 10 years of experience developing digital campaigns and social strategies for national brands. I specialize in combining creative production expertise with data-driven strategy to translate audience insights into measurable results. I have a proven ability to manage significant media spend and collaborate across cross-functional teams to execute multi-channel campaigns.... Read more

Skills

h
henleymedia_1
Mison H
Offline • 

See my services

Paid Social Media
I will plan, manage, and measure your paid social media advertising
From$35 / projectMore details

Work experience

Idaho_Central Credit Union

Media Buyer - Paid Social

Idaho Central Credit Union • Freelance

Nov 2025 - May 2026 • 6 mos

• Launch paid media advertising campaigns, such as Google Ads, Meta Ads, TikTok, Pinterest, LinkedIn Ads and others • Manage more than $200K in media spend, balancing campaign objectives, audience strategy, budget allocation, and performance • Use analytics and campaign performance data to identify opportunities for optimization and improve advertising results. • Collaborate with internal teams and external stakeholders to support campaign execution, creative development, and performance reporting

Contracting

Sales and Marketing Specialist

Contracting • Full-time

Apr 2024 - May 2025 • 1 yr 1 mo

Developed a pipeline of more than 600 prospects through targeted business development and marketing outreach • Conducted client discovery to understand business challenges, customer needs, and marketing objectives • Presented cross-channel digital marketing solutions designed to address client goals and audience needs • Managed the full sales cycle from prospecting and discovery through proposal, presentation, and close • Generated more than $120,000 in new business in one quarter by connecting client objectives with integrated marketing solutions

Bonneville_International

Digital Media Strategist

Bonneville International • Full-time

Aug 2021 - May 2022 • 9 mos

Served as product knowledge expert for digital advertising products including programmatic display, CTV/OTT, paid search, and SEO. Coordinated campaign execution across fulfillment and sales teams. Developed campaign KPIs and success metrics based on client objectives. Analyzed campaign performance and recommended optimizations to improve results.