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hivereach

Marisa L

@hivereach

Marketing Manager, DataDriven Communications

United States
English, Spanish
About me
I am a marketing and communications educator and strategist who blends digital and real-world experiences to spark connection and deliver results. With roots in inbound marketing and a specialty in multimedia storytelling, I help brands show up where it matters: with intention, aesthetic, and impact. My approach combines data, strategy, and creativity to elevate brand experiences.... Read more

Skills

h
hivereach
Marisa L
Offline • 
Average response time: 1 hour

See my services

Shopping Ads
I will setup manage google shopping ads product listing performance max for shopify
From$35 / projectMore details
Search Engine Marketing Management
I will setup manage google ads adwords PPC campaigns conversion tracking leads and sale
From$50 / projectMore details

Work experience

Perficient

Perficient

Full-time • 4 yrs 1 mo

Global Social Media Marketing Manager

Sep 2021 - Jan 2022 • 4 mos

Led global social media strategy for a brand with 255K+ followers. Directed content planning and analytics across seven platforms, increasing audience engagement by 85%. Managed a creative team to deliver campaigns aligned with the corporate narrative and piloted emerging platforms to expand market relevance.

Co-chair of Marketing & Communications Committee for Women in Tech ERG

Jun 2020 - Jan 2022 • 1 yr 7 mos

Co-founded and led communications for Perficient’s first Employee Resource Group. Drove educational, networking, and mentorship programming while partnering with executives to define DEI goals. Managed event promotion and internal/external content features to foster gender diversity in the tech sector.

Employment Brand Marketing Manager

Jul 2019 - Sep 2021 • 2 yrs 2 mos

Built and owned the company's first employer brand strategy. Launched the 'People Promise' EVP globally, boosting recruitment and retention. Increased targeted talent pools by 149% and improved Glassdoor ratings to record highs. Managed global content for careers channels and shaped DEI engagement strategy.