i
irena_lo567

Irena

@irena_lo567

Book Marketing, BookTok Specialist

United States
English, Spanish, French, German, Dutch
About me
I help authors and publishers promote their books through BookTok, TikTok, and social media marketing. I create practical strategies and engaging promotional content designed to connect books with the right readers. Whether you're launching a new title, promoting an existing book, or building your author presence, I can help with content ideas, audience targeting, book promotion, and social media strategy. I work with fiction, nonfiction, ebooks, and self-published authors, tailoring each project to the book, genre, audience, and marketing goals.... Read more

Skills

i
irena_lo567
Irena
Offline • 
Average response time: 1 hour

See my services

Organic Social Promotions
I will booktok author profile, booktok influencer, indie author, small press books
From$20 / projectMore details
Social Media Strategy
I will booktok strategy, tiktok growth, book hashtags, reader engagement
From$30 / projectMore details

Portfolio

Work experience

Self_Employed

Self Employed

3 yrs 1 mo

Author Marketing Consultant

May 2025 - Present • 1 yr 4 mos

Provided marketing guidance to authors and independent publishers on book promotion, audience targeting, social media presence, and launch campaigns. Developed practical promotional strategies tailored to individual books, genres, target readers, and campaign objectives.

Digital Marketing Specialist

Dec 2024 - Present • 1 yr 9 mos

Developed and supported digital marketing campaigns for authors, creators, and small businesses. Worked across content planning, audience research, social media promotion, campaign strategy, and online brand positioning to help clients communicate their offerings and reach relevant audiences more effectively.

Freelance

Book Marketing Specialist

Freelance • Self-employed

Sep 2024 - Present • 2 yrs

I help authors and publishers promote their books through BookTok, TikTok, and social media marketing. My work includes developing book promotion strategies, creating engaging content concepts, researching target audiences, supporting book launches, and helping authors build stronger online visibility. I tailor each marketing approach to the book, genre, audience, and specific campaign goals.