
Isabelle F
Level 1
I Turn Store Ideas and Struggling Stores Into Sales Ready Ecommerce Businesses
Skills

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Work experience
E-commerce Website Designer & Developer
Hearthandwreath • Freelance
Oct 2025 - Present • 7 mos
⭐⭐⭐⭐⭐ I worked on the Hearth and Wreath project, a rustic vibe e-commerce store, where I handled the complete website design, setup, and optimization. My role involved: 1. Designing and customizing responsive store layouts to enhance user experience. 2. Structuring product categories and pages for maximum visibility and SEO impact. 3. Integrating third-party tools for popup forms, reviews, livechat, shipping (e.g., Klaviyo, Yotpo reviews, Tawk.to, Shipblink ). 4. Optimizing product listings, descriptions, and SEO keywords to improve search rankings. 5. Implementing aesthetic and functional improvements, including hero sections, rating-style product highlights, and dropdown category menus. 6. Assisting with Google Merchant setup and marketing campaigns. 7. Handling Facebook shop Optimization. 8. Stencil development. 9. Email Verification & Authentication Through this project, I demonstrated strong skills in BigCommerce store design and development, SEO optimization, Email Marketing, and e-commerce management. My work directly contributed to better site structure, improved product discoverability, and a smoother user experience.
E-Commerce Specialist
ApexTeam Agency • Freelance
Sep 2025 - Sep 2025 • 0 mos
I worked with ApexTeam Agency, handling product management and technical optimizations for their e-commerce store. My contributions included: 1. Uploading and organizing products sourced from Amazon, ensuring accurate titles, descriptions, pricing, and images for maximum clarity and appeal. 2. Troubleshooting and fixing URL redirects on the cart page, ensuring a smooth checkout process and preventing lost sales. 3. Optimizing product listings and store structure to improve user experience and site functionality. This project demonstrates my expertise in product management, e-commerce optimization, and technical problem-solving, contributing to a more streamlined, user-friendly, and conversion-focused online store.
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Rating Breakdown
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matthew_dean_
Repeat Client

United States
Many thanks to Isabelle for working with us on solutions for e-commerce and payment portals. We learned a great deal from Isabelle and will continue working together after launch.
immseminars

Canada
Very good experience with Isabelle who knew how to implement what we wanted on our platform!
Seller's Response
careta848
Repeat Client

United States
I have done a full project with Isabelle, she build my whole bigcommerce website, to doing all my SEO.Her work is exceptional and I will always be using her for more projects I the future. She is very knowledgeable and understand what she's doing she is the best

bill_rhodes

United States
Working with her has been an absolute pleasure every single time. She’s professional, creative, and truly dedicated to delivering the best results. What I love most is how she listens carefully to every detail and still manages to deliver faster than expected. Her consistency and quality make her stand...

Seller's Response
careta848
Repeat Client

United States
Isabelle did everything I asked of her. wouldn't want to work with anyone else, except her again in the future if I needed to

Seller's Response
