Olanrewaju

eCommerce Growth & Digital Marketing Specialists

Etsy

Aug 2024 - Dec 2025 • 1 yr 4 mos

Worked with GigiCCs, an eCommerce jewelry brand specializing in Moissanite jewelry, to support its online marketing and product growth. I helped develop marketing content and strategies designed to improve product visibility, communicate product value more clearly, and attract potential customers across digital channels. My work included creating compelling product descriptions for Moissanite rings and necklaces, developing promotional content, writing video scripts for social media campaigns, and supporting the brand's TikTok Shop marketing efforts. I also worked on content around specific products, including the 2ct Grey Moissanite Solitaire Ring with Rose Gold Twisted Band, focusing on its design, brilliance, affordability, and overall appeal to potential buyers. In addition to product marketing, I created educational and promotional content designed to help customers understand Moissanite as a diamond alternative, including long-form content for the brand's website. Key achievements included: - Developed product-focused marketing content for Moissanite jewelry. - Created persuasive product descriptions designed to communicate features and customer benefits clearly. - Developed short-form video scripts for jewelry promotions and TikTok Shop campaigns. - Supported the brand's social media and eCommerce marketing strategy. - Created educational content positioning Moissanite around beauty, brilliance, and affordability. - Helped create a stronger and more consistent marketing message across different digital channels.

SEO & Pinterest Marketing Specialist

JOE

Nov 2023 - Feb 2024 • 3 mos

Worked with online businesses and eCommerce brands to improve their search visibility, generate targeted traffic, and strengthen their digital marketing presence. Specialized in SEO optimization and Pinterest marketing, helping businesses discover new traffic opportunities beyond traditional search and social media channels. My work included keyword research, Pinterest strategy, content optimization, product SEO, and developing promotional ideas tailored to different audiences. Key achievements included: - Researched high-intent keywords to improve product and content discoverability. - Developed Pinterest strategies focused on increasing organic traffic and product visibility. - Optimized titles, descriptions, and website content for relevant search terms. - Created content strategies designed to attract and engage potential customers. - Identified traffic opportunities across search engines, Pinterest, and other digital channels. - Helped eCommerce businesses build stronger organic marketing foundations.

Shopify & eCommerce Growth Specialist

BabyVend

Aug 2023 - Nov 2023 • 3 mos

Helped Shopify store owners improve their online presence, product visibility, and customer acquisition through practical eCommerce growth strategies. My work included Shopify store optimization, product listing improvements, SEO research, keyword optimization, Pinterest marketing, and content strategies designed to attract relevant visitors and improve conversion opportunities. I also supported store owners with product page structure, collection organization, search-friendly product descriptions, and promotional content to create a stronger shopping experience. Key achievements included: Optimized Shopify product listings for better search visibility and customer engagement. Conducted keyword research and implemented SEO strategies for products and collections. Developed Pinterest marketing strategies to generate additional traffic to online stores. Improved product titles, descriptions, and content structure to communicate value more clearly. Assisted with Shopify store optimization and overall eCommerce growth planning. Created content ideas and promotional strategies to support product discovery and sales.