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English
$
USD
I will do brand refresh, logo refresh with strategic art direction
Jane Andrus
Level 1
About this gig
Is your brand starting to feel outdated, inconsistent, or no longer aligned with the level of your business?
You don' t always need a completely new brand. Sometimes you need the right creative direction to refine what already works and make it feel stronger.
I'll refresh your brand through strategic art direction, logo refinement, and a cohesive visual direction design around your audience, positioning, and goals.
WHAT I CAN REFRESH:
- Brand identity & visual direction
- Logo refresh / refinement
- Color palette & typography
- Brand visual system
- Moodboard & art direction
- Key brand applications
- Brand guidelines (package dependent)
Perfect for growing businesses, founders, and established brands ready to look more professional, modern, and consistent.
Your brand has evolved. Your visuals should too.
Send me your current brand and lets define a stronger direction.
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
Get to know Jane Andrus
Jane Andrus
Designing brands that look clear, consistent, and built to last
Level 1
- FromUnited States
- Member sinceJul 2025
- Avg. response time1 hour
- Last delivery1 day
Languages
English, French, German, Spanish
I am a brand and visual identity designer creating structured design systems that help businesses communicate with clarity, consistency, and confidence.
My work includes logo design, brand identity systems, guidelines, signage, print ready production, art direction, and supporting marketing visuals.
I translate ideas into cohesive visual identities built for recognition, growth, and long term impact. Clear process, reliable communication, and detail focused execution. Let’s build a brand that stands out and lasts.
My Portfolio
FAQ
Do you redesign the logo completely?
Yes, but this gig focuses primarily on logo refresh and refinement. I preserve valuable elements where appropriate while improving the overall visual quality and relevance.
What does art direction include?
Art direction establishes the visual direction of your refreshed brand, including typography, color, imagery, graphic style, composition, and overall visual consistency.
Can you refresh my existing brand without changing everything?
Absolutely. In fact, that's the purpose of a strategic brand refresh. We'll identify what is worth keeping, what needs refinement, and what should evolve.
Can you work with an existing brand guideline?
Yes. Send it with your current brand materials, and I can build the refresh around the existing foundation while improving areas that need stronger direction.
Can you create a completely new brand identity?
Yes, but this gig is specifically positioned around brand refresh and evolution. If your brand requires a complete identity from scratch, message me first so I can recommend the appropriate service.
