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javigarami
My life and ambition flow within my work
United States
English, Spanish, Portuguese
About me
Senior Retail Designer and graphic production specialist with a decade of experience executing visual merchandising, packaging, and 3D spatial design. Expert in translating high-level brand concepts into structurally sound, print-ready mechanicals and physical retail displays. Have worked with MAC, Bobbi Brown, Tom Ford Beauty, Chobani, Chase, Home Depot, Lowes, and other major brand names.
Skills
javigarami
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Average response time: 3 hours
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Packaging Design
I will execute print ready packaging layouts and mechanical artwork
Portfolio
Work experience
Senior Retail Designer
American Bath Group • Full-time
May 2026 - Present • 3 mos
Led creative direction and mechanical execution for the overhaul of Bootz' in-store packaging, modernizing outdated artwork and delivering 22 new designs across 1,300+ The Home Depot and Lowe's locations. Directed the creative refresh of The Home Depot's PLR displays, delivering 60+ printed assets displayed to c-suite stakeholders to get product display floor space buy-ins. Integrated generative AI workflows (Claude, Gemini, Higgsfield) for rapid physical prototyping, significantly reducing time-to-press.
Lead Designer, VM Graphic Production NA
The Estée Lauder Companies • Full-time
Oct 2021 - May 2026 • 4 yrs 7 mos
Executed end-to-end VM graphic production for 500+ annual retail assets, driving national rollouts across 1,450+ touchpoints including 900 Launch Displayers and 550 Ulta doors Produced high-volume mechanical artwork and adaptations in Adobe Creative Suite (InDesign, Illustrator, Photoshop), maintaining retailer compliance across programs with up to 12 seasonal updates annually. Optimized file preparation and pre-press workflows, reducing asset turnaround times by 50% and increasing to-press speed by 25% Developed modular artwork templates supporting multilingual rollouts (EN/FR/ES/CH), ensuring 100% brand consistency across regional adaptations. Partnered daily with Engineering, 3D Design, and Global Brand teams to translate creative concepts into production-ready files at scale. Built structured file management systems across DAM and SharePoint, improving asset accessibility and reducing cross-team friction. As Art Director, led paid media production for Lab Series and Tom Ford Beauty, directing OOH and digital campaign assets while balancing brand requirements with large-format execution demands.
Printed Media Designer
Captured XC Media • Full-time
Feb 2021 - Sep 2022 • 1 yr 7 mos
Designed and managed production for 200+ large-scale private events across the NYC metro, delivering consistent brand execution under tight deadlines. Oversaw end-to-end pre-press QA for print and digital collateral, maintaining 100% output accuracy. Coordinated with vendors across material selection, fabrication, and installation — ensuring technical feasibility and alignment with brand specs. Standardized DAM naming conventions and launch workflows, cutting asset retrieval time by 50%.
