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joseca00818

Jose Salazar

@joseca00818

Platform Performance Consultant, Helping Businesses Stop Flying Blind

Portugal
Spanish, English, Portuguese
About me
I help founders of AI-built digital products stop flying blind. Most launch fast but lack clear visibility into user behavior, what drives results, and how to improve. I set up or clean the measurement foundation and deliver reports, dashboards, or systems so you can keep assessing and improving. 12+ years in analytics (Pfizer, BCG, etc) plus founding my own AI travel platform (Brighter Latitude) taught me to turn data into practical decisions under real constraints. Consulting-style work with as many calls as needed, clear documentation, and handoff. More at: https://foundersanalytics.com/... Read more

Skills

j
joseca00818
Jose Salazar
Offline • 

See my services

Tracking & Reporting
I will analytics tracking and user behavior reporting for digital businesses
From$500 / projectMore details

Portfolio

Work experience

Boston_Consulting Group

Global Learning and Development Marketing Manager

Boston Consulting Group • Full-time

May 2022 - Jul 2026 • 4 yrs 2 mos

-Led data and analytics initiatives to improve operational performance, using automation and AI to increase team capacity by 20% -Designed and deployed a aArketing Leadership Dashboard consolidating 18 operational, financial, and learner KPIs, becoming the primary source of truth for senior leadership and resource allocation decisions -Translated complex data into actionable insights and performance reporting for senior stakeholders, supporting monthly business reviews and strategic decision-making -Led AI enablement initiatives for the Lisbon office, driving adoption of data and AI tools to improve analysis, reporting, and day-to-day decision-making

Pfizer

Marketing Analytics and Solutions Developer

Pfizer • Full-time

Oct 2019 - Jan 2022 • 2 yrs 3 mos

-Developed analytics and automation solutions to improve visibility into business performance and support data-driven decision-making across the Costa Rica and regional teams -Scaled automated analytics processes by 350% YoY, embedding data-driven workflows into finance and business operations -Automated financial reporting and SAP data workflows, freeing approximately 4 analyst-days per month for higher-value analysis and insight generation -Developed Doctor Compliance and Facility Management dashboards, transforming operational data into actionable performance insights for regional leadership

Walmart

Marketing Decision Manager

Walmart • Full-time

Oct 2016 - Oct 2019 • 3 yrs

*Designed and developed BI reports and dashboards to provide real-time insights into supply chain performance and operational trends. *Created and optimized data models and ETL processes, ensuring report accuracy, consistency, and reliability. *Partnered with business users to identify key data sources and structure reporting solutions that effectively address operational needs. *Automated reporting workflows, reducing manual effort and increasing data processing speed. *Provided data quality support, identifying discrepancies and ensuring accurate, reliable insights for decision-makers.