Joshua Erinla

WooCommerce Developer & eCommerce Specialist

Self Level • Freelance

Jan 2022 - Present • 4 yrs 4 mos

Worked with small and medium-sized businesses across the UK, US, and Europe to build, fix, and optimise their WooCommerce stores. Projects ranged from full store setups using Elementor and custom themes to urgent bug fixes involving broken checkouts, payment gateway errors, and plugin conflicts. Delivered WooCommerce speed optimisation services that improved client PageSpeed scores from the 30s into the 80–90 range, directly reducing bounce rates and improving Google rankings. Handled Shopify to WooCommerce migrations for multiple clients, transferring products, orders, customer data, and coupons with zero data loss. Performed malware removal and WordPress security hardening for stores that had been compromised. Set up WooCommerce SEO configurations including schema markup, XML sitemaps, and product page optimisation. Configured shipping zones, tax rules, and payment gateways including Stripe, PayPal, and local processors. Maintained ongoing retainer relationships with 10+ store owners, managing updates, backups, and performance monitoring.

WordPress Membership Website Developer

Freelancer.com • Self-employed

Jan 2021 - Present • 5 yrs 4 mos

I design and develop WordPress membership websites and subscription platforms for businesses, coaches, and online communities. My expertise includes building scalable membership sites, paid membership systems, and LMS websites using tools like MemberPress, Paid Memberships Pro, Ultimate Member, BuddyBoss, and Memberstack. I implement secure recurring payment systems using Stripe and PayPal, create membership tiers, member dashboards, restricted content systems, and subscription management workflows. I also build community platforms with BuddyBoss and LMS course websites with LearnDash integration, allowing clients to monetize their content through paid membership programs and subscription websites. My focus is delivering high-performance, mobile-responsive WordPress membership websites that help businesses grow recurring revenue and manage their online communities efficiently.

WooCommerce Integration & Automation Developer

Independent Reserve • Freelance

Jan 2021 - Present • 5 yrs 4 mos

Specialized in integrating WooCommerce stores with third-party tools including HubSpot, Zoho CRM, Klaviyo, Mailchimp, and ActiveCampaign. Delivered SMTP email solutions using SendGrid, Mailgun, and Brevo to fix order confirmation and transactional email failures. Built Zapier and Make (Integromat) automation workflows connecting WooCommerce to accounting tools like QuickBooks and Xero. Set up GA4 Enhanced Ecommerce tracking, Facebook Pixel, and ShipStation shipping integrations for 50+ store owners across the US, UK, and Europe.