
Nacho P.
GA4, GTM and Google Ads Growth Specialist
Skills

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Portfolio
Work experience
Digital Growth Manager
Soditecc Spain
May 2026 - Present • 4 mos
Sole owner of the entire digital channel of a B2B industrial distributor: SEO, SEM, analytics, CRM, web and automation. Built the full measurement stack with Google Tag Manager, GA4 and Google Ads conversions, including Consent Mode v2, plus custom Python connectors over the Google Ads, GA4, Search Console, GTM and Meta APIs. Led the complete recovery of the domain after a hack and Google blacklisting, and run an in-house SEO program across 460 URLs.
Digital Marketing Chief
Chao Pescao Seafood
May 2026 - Present • 4 mos
360 degree audit on live data for a seafood restaurant group in Barcelona: uncovered that around 70 percent of real bookings, coming through Reserve with Google via CoverManager, were invisible to GA4 and Google Ads. Rebuilt the measurement so bookings were finally attributed, and optimized every Search and Performance Max ad to Excellent Ad Strength.
Paid Media Specialist
SEOCOM
Jun 2024 - Dec 2025 • 1 yr 6 mos
Full management of more than 10 paid media accounts across European markets: Spain, France, Italy and Germany, with individual budgets of up to 50,000 euros per month. Day to day work on account structure, search query hygiene, bidding strategy and the quality of conversion tracking feeding the bidding.