Kaleem Khan

High-Performance Fleet Listing Build | 90+ PageSpeed | Custom PHP

Rihan Bus Rental • Freelance

Jan 2026 - Present • 4 mos

The Challenge: Legacy Performance & Static Infrastructure Rihan Bus Rental Dubai needed a platform matching their 20+ year reputation. Their old site was slow, plagued by technical debt, and lacked a functional way to manage a 50+ vehicle fleet. The Solution: Custom PHP-Driven Fleet Engine I built a bespoke, code-first environment using PHP, HTML5, and CSS3, removing all restrictive templates: Performance Engineering: I hand-coded the site to achieve a 90+ mobile speed score. It is lightning-fast on 4G/5G, which is critical for the Dubai transport market. Dynamic Fleet Architecture: Built a custom listing system using ACF. The client can now manage vehicle categories (14 to 50-seaters) via an easy-to-use backend that remains lightweight on the frontend. Dual-Optimization (AI & Search): Engineered with semantic HTML and clean schema. The site is optimized for both Modern Search Engines and AI discovery tools. Clean Code Architecture: Zero redundant overhead. I replaced heavy plugins with native PHP/CSS for maximum security and stability. The Results: High-Speed Performance Elite Speed: Consistent 90+ mobile scores. Easy Management: A custom backend that makes fleet updates instantaneous. Future-Ready: A technical foundation that ranks effectively in the evolving AI search landscape. Core Tech Stack: Custom PHP Development Semantic HTML5 & CSS3 Advanced Custom Fields (ACF) High-Performance Optimization (90+ Mobile)

Custom-Coded Brand & Product Engine: Page 1 Ranking in 90 Days

CareLine • Freelance

Sep 2025 - Present • 8 mos

A global cosmetics manufacturer operating in 50+ countries, had a digital presence that was virtually invisible to search engines. The site suffered from severe technical debt and performance issues: Indexing Failure: A misconfigured robots.txt and .htaccess file were blocking search engines, preventing the brand from appearing in search results. Performance Issues: The site was weighed down by 29 redundant plugins, leading to frequent PHP errors and slow load times. Rigid CMS: The existing setup lacked the flexibility to showcase a global product catalog effectively. The Solution: Custom ACF Development & Core Optimization I executed a complete architectural rebuild, stripping away the bloat to create a high-performance, custom-coded environment: Plugin Elimination: I removed 27 unnecessary plugins, replacing their functionality with clean, efficient code. The site now runs lean with only ACF (Advanced Custom Fields) and Rank Math. Custom Product Architecture: I developed a custom ACF-based product listing system. This included dynamic brand pages and product pages designed for high performance and easy content management. Interactive Features: Built a custom interactive map to represent their global distribution network without the need for heavy third-party scripts. Technical SEO Recovery: I resolved all PHP errors and properly configured the server files (robots.txt and .htaccess) to ensure 100% crawlability. The Results: Rapid Ranking & Clean Performance By moving from a "plugin-heavy" brochure to a "code-first" business asset, the impact was immediate: SEO Success: The website achieved Page 1 rankings for highly competitive keywords like "Cosmetics Manufacturer" within just 90 days. Zero Errors: Eliminated all backend PHP conflicts, resulting in a stable, lightning-fast user experience. Scalability: The new custom-coded structure allows the client to manage a massive global catalog with minimal overhead and maximum security.

Custom AI Sales Agent for WordPress | Lowest Cost Gemini & OpenAI Integration

Voltraa • Freelance

Oct 2025 - Dec 2025 • 2 mos

The Solution: High-Conversion AI Sales Infrastructure This plugin develops high-performance AI Sales Agents for WordPress. It uses Gemini or OpenAI API keys and provides a cost-effective AI solution. It is a custom-integrated plugin that keeps overhead low while delivering sales results. Technical Architecture & Features: Deep Business Training: The agent is trained on product or service details, unique selling points, sales frameworks, and brand persona. It speaks the brand's voice. Multilingual Natural Language: Full support for multiple languages adapts to the user’s preference. Proactive Engagement: It has Proactive Messaging to start conversations based on user behavior, increasing interaction rates. Lead Generation Engine: Custom-coded lead forms with dynamic fields capture high-intent data. Leads are sent to the defined email. Brand Integration: Full UI customization includes Brand Color Matching, Custom Avatars, and Agent Names for a seamless site experience. Live Status & Transparency: It features a real-time Agent Live Status indicator and a Chatlog Dashboard within WordPress for full conversation transparency. The Results: Scalable 24/7 Sales Presence Lowest Operational Cost: The plugin uses API keys (Gemini/OpenAI), so you only pay for what you use. There are no monthly SaaS fees. Automated Sales: The agent handles objection handling and sales training protocols to move users through the funnel without human intervention. High-Intent Data: Custom form fields ensure you only receive specific data points. Core Tech Stack: WordPress Custom Plugin Development Gemini & OpenAI API Integration Multilingual NLP Sales Training Dynamic Lead Routing (Email & Dashboard)