Keshav Farmaha

Senior UI/UX Designer

Freelance • Freelance

Dec 2020 - Present • 5 yrs 8 mos

Senior UI UX Designer helping startups, SaaS companies, AI platforms, and enterprise teams design scalable digital products that drive growth and retention. I specialize in: SaaS dashboard design Web app UI UX Mobile app design AI powered platforms Enterprise software design Landing page design UX research and user flows Figma prototypes and design systems I lead projects end to end from discovery, competitor analysis, wireframing, and UX strategy to high fidelity UI design and developer ready handoff. My focus is on simplifying complex systems, improving onboarding, optimizing user journeys, and designing interfaces that convert. I have experience designing cybersecurity platforms, hospital management systems, analytics dashboards, CRM tools, and multi role applications with high data density and real time interactions. If you need clean, modern, scalable UI UX design for SaaS, dashboards, or AI products, I deliver structured, business aligned design solutions ready for development.

UI/UX Designer

Samsung • Full-time

Jul 2017 - Dec 2020 • 3 yrs 5 mos

Worked as a UI UX Designer contributing to large scale digital products used by millions of users. Collaborated with product managers, engineers, and researchers to design scalable web and app experiences focused on usability, performance, and consistency. Specialized in dashboard design, web app design, mobile app UI, and enterprise UX systems. Designed wireframes, high fidelity UI screens, interactive prototypes, and design systems in Figma while ensuring alignment with global product standards. Focused on improving user flows, reducing friction in complex workflows, and enhancing clarity in high data density interfaces. Delivered responsive design solutions optimized for different screen sizes and devices. Key strengths include information architecture, interaction design, usability optimization, visual hierarchy, and scalable component systems. Experienced in cross functional collaboration and translating business requirements into intuitive digital experiences.