Ketii Benn

Content Project Manager

EbizON • Part-time

Feb 2022 - Jun 2026 • 4 yrs 4 mos

● Led content creation and project execution across industries including cannabis, technology, fitness, gene synthesis, law, and home repair. ● Utilized SurferSEO to optimize content for better visibility and increased organic traffic. ● Oversaw the delivery of 800-1000 word articles, ensuring alignment with client specifications, industry standards, and SEO best practices. ● Managed and mentored a team of writers to maintain high-quality output and meet deadlines. ● Acted as the key point of contact between clients and the content team to ensure successful project completion. Achievements: ● Increased client satisfaction through effective project management and SEO optimization, leading to recurring business from key clients.

Content Writer

Upwork • Freelance

May 2017 - May 2026 • 9 yrs

● Produced engaging, high-quality blog posts and articles for diverse clients across multiple industries including technology, finance, and health. ● Conducted thorough research to ensure factual accuracy, credibility, and relevance of content. ● Optimized SEO performance by incorporating relevant keywords, meta tags, and internal links. ● Collaborated closely with clients to understand their brand voice, target audience, and content goals. ● Consistently met deadlines and exceeded client expectations in content quality and delivery. Achievements: ● Delivered more than 300 projects across multiple niches, improving organic traffic for clients by 20% on average through effective SEO strategies.

Copywriter

PropNex Singapore • Part-time

Feb 2021 - Aug 2023 • 2 yrs 6 mos

● Developed comprehensive guides on new condominium launches (3k to 4k words), catering to the needs of potential homebuyers. ● Leveraged SurferSEO to optimize content for maximum visibility and relevance in the Singapore real estate market. ● Conducted market research and audience analysis to create content that resonated with Singaporean buyers. ● Refined existing content to enhance SEO performance, readability, and audience engagement. ● Managed multiple content projects, ensuring high standards of accuracy and meeting strict deadlines. Achievements: ● Successfully increased guide readership contributing to a 10% rise in new inquiries for condominium projects.