I will write saas website copy that converts visitors into customers
Level 2
Has met high performance criteria and has a proven track record for meeting client expectations.
About this Gig
Is your SaaS site getting traffic but not signups?
I write website copy for SaaS startups, software companies and B2B tech businesses copy that makes what you do obvious in five seconds and gives visitors a reason to act.
What you get
A clear value proposition your visitor understands immediately. Benefit-led feature sections instead of spec lists. Objection handling before the signup button. One call to action per page, not five.
Before I write
I read your product, your competitors and your customer reviews, and I use the words your own users use. Generic SaaS copy sounds like every other SaaS site; yours should not.
Pages I write
Homepage, landing pages, product and feature pages, pricing pages, about pages, and full site copy.
How it works
Send your URL, your product details and who you sell to. You get the copy in a Google Doc with section labels your developer or designer can build from directly.
Most SaaS sites need more than one page. Message me with what you need and I'll send a custom offer.
Language:
English
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
FAQ
1. Can I see examples of your work?
Yes, the gig gallery shows before-and-after samples and a full hero section. Message me if you'd like to see more, or tell me your product and I'll send a sample headline.
2. What do you need from me to start?
Your website URL if you have one, what your product does, who you sell to, your pricing, and two or three competitors. Customer reviews or support tickets help enormously — that's where the best copy comes from.
3. Which page should I start with?
For most SaaS companies, the homepage or main landing page earns the most, because it's where the traffic lands. Tell me your situation and I'll say honestly which I'd write first.
4. How do I receive the copy?
A Google Doc with every section clearly labelled — hero, features, social proof, pricing, CTA — so your developer or designer can build straight from it.
5. Can you rewrite my existing copy?
Yes. I'll keep what's working and your brand voice, and rewrite what isn't converting.
6. Do you include SEO?
Standard and Premium include keyword-optimised copy. I write for the reader first — copy stuffed with keywords converts badly no matter how it ranks.
7. Do you offer revisions?
Two on Basic and Standard, three on Premium. Send specific feedback and I'll rework it.
8. What's your background?
I've been writing and editing professionally for four years, with an MS and an MCS, and I taught at university level for three years. I explain complex things clearly, which is most of the job in SaaS copy.
9. Will your copy increase conversions?
No copywriter can guarantee a number, and be careful with anyone who does. Conversion depends on your product, pricing, traffic quality and design as much as the words. What I can promise is copy built on your actual customers rather than a template.
10. Do you write for non-SaaS businesses?
Yes — ecommerce, agencies, coaching and service businesses. Message me and I'll confirm it's a fit before you order.

