Antony Barrett
Senior SEO and Digital Marketing Consultant, 30 Plus Years Experience
Skills
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Work experience
Operations Manager
Oriental Food Express
Mar 2024 - Oct 2025 • 1 yr 7 mos
Responsible for operational leadership of £12m food manufacturing business supplying UK and Europe. Led facility expansion project including grant funding and 20,000 sqft warehouse conversion to BRC standards. Delivered £100k+ cost savings through energy optimisation and logistics review. Implemented KPI systems, improved on-time delivery by 5%, and strengthened cross-departmental accountability.
Operations & Commercial Director
Eden Horticulture
Jul 2017 - Feb 2024 • 6 yrs 7 mos
Led commercial and operational transformation of a fast-growing UK wholesaler. Scaled turnover from £4m to £30m+ through organic growth and two acquisitions. Directed CRM integration, improved customer retention by 7%, launched European operations, and expanded team from 8 to 30+ staff. Oversaw P&L, pricing strategy, supply chain optimisation and strategic growth planning.
Trade Marketing Manager
Grange Fencing
Aug 2001 - Aug 2017 • 16 yrs
Managed national key accounts including B&Q and Tesco for £45m UK market leader. Improved order accuracy to 99.7% via KPI redesign and process improvement. Led pricing strategy, margin optimisation and customer experience enhancement.