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Kumar V
@kumarvanshaj2
Your Go to Specialist for High Impact Ads
India
Hindi, English
About me
I'm Kumar. I've spent 14+ years in paid media. $50M+ managed across 100+ brands in eCommerce, SaaS, real estate, coaching, and lead gen across the US, UK, AU, and UAE.
Former Director of Performance Marketing at Duford Insurance Group. My career started at McKinsey Knowledge Centre.
I run Meta Ads and Google Ads — full stack including Pixel, CAPI, GA4, and GTM. I don't optimise for impressions. I optimise for CPL, ROAS, and growth.
🎯 I work on EST hours and treat your budget like my own. Message me and let's talk about what your account actually needs.
Skills
Kumar V
Offline •
Average response time: 2 hours
See my services
Search Engine Marketing Management
I will set up, manage, and optimize your google ads PPC campaigns
Paid Social Media
I will setup facebook ads and instagram ads for leads and sales
Want to work on an hourly basis?
Tell Kumar V what you need.
$18
/
hourPortfolio
Work experience
Social Ads Channel Manager
Eden's Farmacy • Full-time
Jun 2025 - Oct 2025 • 4 mos
I managed $800K–$1M/month in Meta and TikTok ad spend focused on cold acquisition for the US market. My core focus was driving subscriptions while improving new customer acquisition cost (nCAC) and scaling new ROAS (nROAS) profitably. I led creative strategy with a heavy focus on UGC and influencer-style content — rapidly testing ad angles, hooks, and creatives to beat performance benchmarks.
Director of Performance Marketing
McKinsey & Company • Full-time
Dec 2011 - Feb 2017 • 5 yrs 2 mos
I spent over 5 years at McKinsey Knowledge Centre developing advanced marketing strategies and performance frameworks. This is where I built my foundation in data-driven decision making, structured problem solving, and high-stakes campaign analysis — skills I've applied to every paid media account I've managed since.
11 Reviews
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Rating Breakdown
- Seller communication level
- Quality of delivery
- Value of delivery
1-5 out of 11 Reviews
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suladj
United States
Ongoing collaboration
Kumar was excellent to work with. He has a collaborative tone and is not afraid to ask questions for clarity.
Helpful?
radvent
United States
Ongoing collaboration
Helpful?
suladj
United States
Ongoing collaboration
I enjoy working with Kumar mainly because of his attention to detail and ability to get ahead of any issues that may come up.
Helpful?
ivanrose643
United Kingdom
Ongoing collaboration
It’s our first month of a campaign so a lot of learning and effort. Kumar has been very professional and responsive and I am continuing for the next month too. He seems to know what he is doing ? Will update you next month..
Helpful?
sahaj26
India
Working with Kumar Vanshaj on our Google Ads account audit was an exceptional experience. As an experienced media buyer myself, I was looking for someone who could bring a fresh, data-driven perspective to our account structure, performance gaps, and optimization opportunities — and Kumar delivered exactly...
Helpful?
