Lakhani

Assistant Manager

Bank AL Habib Limited • Full-time

Sep 2019 - Mar 2026 • 6 yrs 6 mos

• Led deposit mobilization and new-to-bank customer acquisition initiatives to achieve monthly branch and area-level targets. • Managed branch/area KPI performance and MIS, covering Deposits, CASA, Advances, Growth, New Accounts, Transactions, Recovery, Profitability, Customer Complaints, Staff Productivity, Cards, SMS and POS. • Generated and analyzed daily deposit positions using IBM Cognos and core banking data, monitoring deposit inflows/outflows and identifying performance gaps. • Managed and monitored Customer Relationship Managers (CRMs), driving customer acquisition, deposit growth, retention and cross-selling. • Developed data-driven sales strategies and targeted acquisition campaigns with automobile companies, real estate organizations, schools and universities to generate new customers and deposits. • Led customer conversion initiatives, targeting customers from other banks and improving New-to-Bank acquisition and deposit portfolio growth. • Founder of AL Habib Roshan Digital Account initiative, with hands-on involvement in digital customer acquisition, UI/UX testing and UAT. • Coordinated with Product, IT, Operations and POS vendors for digital/product implementation, testing, deployment and issue resolution