
Laura Hayes
Sales funnel and Tech expert
Skills

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Work experience
Digital Marketing Manager
Adobe • Freelance
Jan 2021 - Present • 5 yrs 9 mos
As a Digital Marketing Manager at Adobe, I specialize in blending data-driven strategies with creative execution to scale enterprise-level digital campaigns. My focus centers on optimizing full-funnel customer journeys, maximizing cross-channel engagement, and leveraging advanced analytics to convert high-value leads. During my tenure at Adobe, I successfully spearheaded multi-platform campaigns that drove measurable user acquisition and enhanced brand visibility. I thrive on translating complex market insights into high ROI marketing initiatives and leading cross-functional teams to exceed aggressive corporate growth targets.