
Amy
We Don't Chase Leads We Engineer Them
Skills

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Work experience
Lead Generation Specialist
Amy Porterfield • Self-employed
Jan 2022 - Present • 4 yrs 4 mos
With years of proven experience in digital marketing, lead generation, and sales funnel development, I have successfully helped businesses across multiple industries scale their revenue and dominate their markets. My expertise spans email marketing, SMS campaigns, CRM setup, marketing automation, landing page design, and conversion rate optimization (CRO) delivering end-to-end solutions that drive measurable ROI. Throughout my career, I have: 🎯 Designed and launched high-converting sales funnels that consistently outperform industry benchmarks 📧 Built and managed automated email & SMS campaigns generating 40–60% open rates 🖥️ Created responsive landing pages optimized for lead capture and conversions ⚙️ Integrated and managed CRM systems, autoresponders & marketing automation tools including GoHighLevel, Mailchimp, HubSpot & Klaviyo 📊 Executed data-driven marketing strategies delivering 3x–10x ROI for clients 🌍 Served clients across e-commerce, real estate, SaaS, coaching, finance & health sectors 🤝 Managed end-to-end campaign execution from strategy, copywriting, design to launch My approach is always results-first combining creativity with analytics to craft campaigns that not only attract attention but convert prospects into paying customers.