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leadsales0011

Susan Smith

@leadsales0011

Social Media Strategist and Content Optimization Specialist

Nigeria
English
About me
Hi I'm Susan and I help content creators and brands build authentic connections and sustainable growth through strategic organic social media. As both a strategist AND active content creator (with multiple viral videos), I understand the nuances of each platform and what truly drives engagement in today's algorithm-driven landscape What sets me apart: I don't just create content. I optimize your entire social media approach, teaching you sustainable systems for long-term brand awareness and audience growth.... Read more

Skills

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leadsales0011
Susan Smith
Offline • 
Average response time: 2 hours

See my services

Paid Social Media
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Portfolio

Work experience

Associate Director of Social Media

ME to WE

Aug 2023 - Present2 yrs 9 mos

Lead, manage and develop organic and paid social media strategy for ME to WE owned channels (Instagram, Facebook, Twitter, Pinterest) Achieve a strong, visible social media presence and develop content with relevant storytelling and shareability growing channels to over 100k+ Lead and manage social campaigns with partners, talent and A list influencers (Oprah, Prince Harry, Bryan Cranston, Kelly Clarkson) Organize social shoots, model sourcing and event coverage (behind the scenes, WE Days, product launches) Manage and support a team of social media specialists, analysts and designers

Creative Social Media Strategist

The Fourth Agency • Freelance

Mar 2020 - Aug 20244 yrs 5 mos

Lead and write all copy across all marketing channels and client accounts, managing and prioritizing the workflow, ensuring consistency, brand voice and best practices Champion brand voice and creative ideation to support launches Lead and develop organic and paid social media strategy for The Fourth agency clients (Instagram, Facebook, Twitter, Pinterest) Video trend forecasting and editing