I will connect wordpress forms to airtable CRM for lead capture and workflow automation


About this gig
Your WordPress form collects the enquiry. Your team should not have to copy it into Airtable before following up.
I connect WordPress forms to Airtable CRM so new leads arrive with the details, source and pipeline stage your team needs.
Need repeat enquiries linked to an existing contact? Depending on your package, I configure contact matching and record updates instead of creating a new contact every time.
YOUR WORKFLOW CAN INCLUDE:
- WordPress to Airtable integration
- Form field mapping and lead capture
- Contact matching by email or agreed identifier
- Linked contact and enquiry tables
- Conditional lead routing
- Team notifications and failure alerts
I use Make, Zapier, n8n or a compatible plugin, selected around your website and workflow.
Before delivery, I test sample submissions and the update and routing rules included in your package. You receive clear handover instructions.
Packages cover one-way WordPress to Airtable automation. Paid tools and licences are separate. Historical imports and two-way sync require a custom quote.
Send your website link, form plugin and desired workflow. I'll confirm the right setup before you order.
Get to know Lee Charles
WordPress, Webflow, Automation Expert
- FromItaly
- Member sinceOct 2026
- Avg. response time1 hour
Languages
English, Italian, French, German
FAQ
Which WordPress form plugins can you connect to Airtable?
I can work with plugins such as Elementor Forms, WPForms, Gravity Forms, Fluent Forms and Contact Form 7, subject to their integration features and licence requirements. Send your form plugin’s name and version before ordering so I can confirm compatibility.
Can you update existing Airtable contacts instead of creating duplicates?
Yes, Standard and Premium include contact matching using email or another agreed identifier. I configure the workflow to find and update matching contacts. Separate enquiries can be linked to the same contact so you retain their enquiry history.
Do I need an existing Airtable CRM or database?
Basic requires an existing Airtable table. Standard and Premium can include a limited table structure for contacts and enquiries, according to the package. A complete Airtable CRM with dashboards, complex formulas or historical data migration requires a custom quote.
Will you use Make, Zapier, n8n or a WordPress plugin?
I choose the integration method based on your form plugin, workflow, expected submission volume and budget. You own the accounts and connections. Any paid automation subscriptions, hosting or plugin licences are purchased separately.
Can you automate lead routing and team notifications?
Yes. Depending on your package, I can route enquiries using agreed conditions, assign an Airtable pipeline stage and notify your team. For example, a quote request can be categorised by service and sent to the appropriate team member.
Is this a two-way WordPress and Airtable synchronization service?
The listed packages send WordPress form submissions into Airtable, including agreed updates to matching records. Changes made directly in Airtable do not automatically return to WordPress. Two-way synchronization requires a separate review and quote.
How will you test my WordPress to Airtable automation?
I test sample submissions, field mapping and record creation. Where included, I also test contact matching, updates, routing, notifications and supported failure handling. You receive written instructions or a recorded walkthrough explaining how to use and maintain the workflow.
