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Leetal Sitelcoo
@leetalsitelcool
12Y Marketing Pro X UGC Creator
Israel
English, Hebrew
About me
Hi! I’m a marketing professional with over 12 years of experience in the beauty and cosmetics industry. Throughout my career, I’ve gained deep expertise in consumer behavior, branding, influencer marketing, and creating campaigns that connect with audiences. Today, I bring everything I’ve learned from the marketing world into content creation. I create authentic, engaging UGC and branded content for small and established brands, designed to capture attention, build trust, and drive awareness and conversions. Let’s create content that connects with your audience and delivers results.
Skills
Leetal Sitelcoo
Offline •
See my services
Social Content
I will create ugc and social content that converts
Marketing Consulting
I will provide tailored marketing consulting for your business or brand
Work experience
Marketing manager
L'Oréal • Full-time
Jun 2014 - Present • 12 yrs 5 mos
I have 12 years of experience at L’Oréal, one of the world’s leading beauty companies, working across beauty, cosmetics, and consumer marketing. Throughout my career, I’ve led brand strategies, product launches, 360° marketing campaigns, influencer collaborations, and consumer-focused initiatives for leading beauty brands. I was named “Marketing Woman of the Month” in 2025, and have successfully launched brands that reached the Top 5 beauty brands. My experience spans consumer research, brand positioning, creative strategy, social media, e-commerce, influencer marketing, and campaign development. Today, I bring this extensive marketing expertise into content creation, creating UGC and branded content with a strong understanding of what makes consumers stop, engage, trust, and ultimately buy.
