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leon_lil

Leon I

@leon_lil

Performance Marketing Specialist

Ukraine
English, Ukrainian, Russian
About me
I am a Google Ads-certified performance marketing specialist with over 2 years of hands-on paid acquisition experience and an analytical foundation as an IFRS-trained auditor. I manage end-to-end campaigns across Search, PMax, and Shopping in high-compliance environments, optimizing for CPA/ROAS. I am highly skilled in data reporting and campaign architecture.... Read more

Skills

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leon_lil
Leon I
Offline • 
Average response time: 1 hour

See my services

Ad Review & Optimization
I will audit your google ads account and find your wasted ad spend
From$30 / projectMore details

Work experience

Confidential

Confidential

Full-time • 3 yrs 7 mos

Performance Marketing Specialist (Media Buyer)

Dec 2024 - Apr 2026 • 1 yr 4 mos

Planned and executed Google Ads Demand Gen campaigns across multiple GEOs. Managed monthly ad budgets of $5,000–$30,000, optimising toward acquisition KPIs (CPA/ROAS). Built and iterated on campaign funnels, landing-page logic, and creative briefs. Monitored traffic quality and campaign health using Keitaro and internal dashboards across Tier 1–3 markets.

Partnerships & Business Development Manager

Jun 2023 - Nov 2024 • 1 yr 5 mos

Managed relationships with advertisers and traffic partners across Tier 1–3 markets. Negotiated commercial terms and resolved operational issues. Monitored funnel performance and traffic quality, coordinating with media-buying teams to flag and act on issues. Onboarded new partners and contributed to the business-development pipeline.

Back Office Manager

Aug 2022 - Jun 2023 • 10 mos

Oversaw day-to-day operations for sales and retention teams, including workflows, payment procedures, and case resolution. Produced operational and performance reports for management. Acted as a coordination point between internal teams and external partners on workflows and execution.