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limon_o_nada

Ariana Isabella

@limon_o_nada

I will engineer your UI, UX and Framer system for high conversion

Spain
Spanish, English
About me
I am Ariana, a Product Designer & No-Code Systems Engineer operating under the Limón o Nada framework. Most digital products fail because they prioritize decoration over usability. I do not sell endless moodboards or soft shadows. I engineer interfaces that convert and deploy them flawlessly. Deliverables: - UX Friction Audits: Rapid teardowns to eliminate cognitive load and drop-offs based on established usability guidelines. - Figma UI Systems: Scalable, atomic components built on strict Base-8 grids. - Framer No-Code Deployment: Fully responsive, sub-second loading web architectures.... Read more

Skills

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limon_o_nada
Ariana Isabella
Offline • 

See my services

AI Websites & Software
I will engineer an ai integrated framer web architecture and UX
From$650 / projectMore details
Website UI/UX Design
I will engineer a high conversion UX UI design and product architecture
From$500 / projectMore details

Portfolio

Work experience

Freelance_Web Designer

Freelance Web Designer

Freelance • 10 yrs 4 mos

Lead UX/UI Systems Engineer & AI Architect @ Limón o Nada

Jun 2026 - Present • 2 mos

Engineered and deployed high-conversion digital product architectures. Built scalable Base-8 Figma design systems strictly compliant with WCAG 2.1 AA standards. Executed full-stack No-Code deployments in Framer achieving sub-second load times and integrating JSON-LD structured data for advanced AI search crawlers.

Senior Design Systems Engineer @ Fibra Studio

Nov 2021 - Jul 2026 • 4 yrs 8 mos

Architected and deployed atomic component libraries in Figma based on rigid Base-8 grid mathematics for a high-volume portfolio spanning complex industries: healthcare, journalism, high-fashion, retail, and beverages. Engineered responsive container logic and touch-optimized mobile interfaces—strictly enforcing minimum 44x44px target areas to prevent accidental taps and ensure accessibility. Eradicated layout shifts and resolved heavy asset rendering bottlenecks across all device viewports, ensuring cross-industry scalability and sub-second performance.

CRO Engineer & UX Friction Analyst @ Circular Co.

Sep 2020 - Mar 2026 • 5 yrs 6 mos

Executed quantitative behavioral data analysis and rigorous A/B testing methodologies to identify revenue-draining bottlenecks. Translated cognitive load metrics into iterative UI system deployments, adhering to strict usability guidelines for scannability, high-contrast typography, and simplified form field architecture. Drastically reduced checkout friction, minimized input errors on mobile environments, and accelerated funnel conversion rates by eliminating decorative clutter.