I will run a concept test on your product, ad or packaging idea
About this Gig
Most concept tests tell you which idea scored highest and nothing about why, which leaves you guessing on the thing that actually matters: what to change. I run an AI research platform I built myself. Respondents answer the closed-end questions, then get follow-up interview questions generated from what they just said. You find out why the winner won and what the loser got wrong. What you get: - A monadic or comparative design, whichever your decision needs - Purchase intent, uniqueness, relevance and believability, scored across concepts - AI-moderated follow-ups on the open ends, so the verbatims explain the scores - A report that names a recommendation, not a list of frequencies I have published census-representative studies and consult for the largest mobile operator in South Korea. Tell me what you will do differently depending on the result. If no answer changes your decision, the test is not worth running and I will tell you that before you order.
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FAQ
Do you find the respondents?
Not in these packages. I can advise on sourcing or quote recruitment separately.
How many responses do I need?
100 to 150 per concept for a reliable read. Fewer is fine for directional early-stage calls.
What do I need to send you?
The concepts themselves, images or copy, and the decision you are trying to make.

