
lucas johnson
Meta Pixel, eCommerce Integration,Facebook and Instagram Shop Integration Expert
Skills

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Portfolio
Work experience
Meta Business Suite Troubleshooting Specialist
Digital Marketing • Self-employed
Aug 2025 - Present • 1 yr 2 mos
I focus on troubleshooting Meta Business Suite, Meta Business Manager, Commerce Manager, advertising account configuration, and related business asset connection issues. I help investigate technical and configuration problems that may prevent businesses from managing their Facebook Pages, Instagram accounts, catalogs, tracking tools, and advertising assets as intended. Areas of focus include: • Meta Business Suite configuration troubleshooting • Meta Business Manager settings and asset connections • Facebook Page and Instagram account integration • Business asset access and permissions checks • Meta Ads Manager configuration issues • Advertising account restriction investigation • Meta Pixel setup and connection checks • Commerce Manager and product catalog troubleshooting • Business settings reviews and technical diagnostics My process involves reviewing the reported problem, checking relevant configuration settings, identifying possible causes, and applying appropriate fixes where authorized. I aim to explain the issue clearly and help clients understand any further steps they may need to take. Some restrictions require an appeal or review by Meta, and certain account issues cannot be resolved through configuration changes alone. I do not guarantee account reinstatement, restriction removal, or approval. My priority is to provide careful troubleshooting, transparent communication, and practical technical support for businesses using Meta's tools.
Ecommerce
Self-employed • 5 yrs 10 mos
Facebook and Instagram Shop Setup Specialist
May 2024 - Present • 2 yrs 5 mos
I focus on Facebook Shop, Instagram Shop, product catalog setup, and Meta Commerce Manager configuration for businesses that want to showcase their products through social commerce. My work involves reviewing shop connections, checking catalog settings, troubleshooting product synchronization problems, and helping store owners understand configuration issues that may affect product visibility. Services and areas of focus include: • Facebook Shop and Instagram Shop setup • Meta Commerce Manager configuration • Product catalog creation and connection • Shopify and WooCommerce catalog integration • Product feed troubleshooting • Product synchronization and visibility checks • Catalog error investigation • Shop connection and configuration reviews • Troubleshooting eligible shop setup and approval issues I review the available account and catalog information to identify potential setup problems, explain the findings, and implement appropriate corrections where access and platform rules permit. I understand that shop eligibility, product policies, and approval decisions are controlled by Meta. My service focuses on technical configuration and troubleshooting rather than guaranteeing approval or promising the removal of restrictions. My objective is to help businesses maintain a correctly configured social commerce setup that supports product discovery and a smoother shopping experience.
eCommerce Integration Specialist
May 2023 - Present • 3 yrs 5 mos
I focus on eCommerce integration services that help online store owners connect their stores with social commerce and marketing platforms. My primary areas of focus are Shopify, WooCommerce, Facebook, Instagram, and Meta business tools. I work on store connections, product catalog synchronization, integration configuration, and troubleshooting issues that can affect how products and website data are shared between platforms. Areas of service include: • Shopify and Meta integration • WooCommerce and Meta integration • Facebook and Instagram product catalog connections • Product feed and synchronization troubleshooting • Meta Pixel integration with eCommerce websites • Store and catalog configuration • Product visibility and connection checks • Integration testing and issue diagnosis • Basic website tracking configuration I aim to identify the source of integration problems and apply solutions that fit each store's platform and existing setup. I also communicate clearly about access requirements, technical limitations, and the steps needed to complete a project. My focus is on properly configured integrations, dependable product synchronization, and a smoother connection between eCommerce stores and social selling tools.