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luxe_brand

Mildred j.smith

@luxe_brand

Brand Identity, Packaging and Book Cover Designer

United States
Italian, German, Dutch, French, Spanish, English
About me
Hi, I'm Mildred, a Brand Identity & Packaging Designer passionate about turning ideas into memorable visual experiences. I help startups and growing businesses build memorable brands through strategic brand identity, logo, label, and packaging design. I also create professional book covers for authors looking to make a lasting first impression. My focus is creating designs that not only look compelling but also communicate clearly, build trust, and leave a lasting impression. Every design is crafted with creativity and purpose to help your brand or publication stand out with confidence.... Read more

Skills

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luxe_brand
Mildred j.smith
Offline • 
Average response time: 1 hour

See my services

Art Direction
I will do art direction and brand identity design for your business
Book Cover Design
I will design book cover and podcast cover art with art direction

Work experience

designplus.studio

Senior Brand Designer

designplus.studio • Part-time

Jul 2023 - Dec 2025 • 2 yrs 5 mos

I lead the development of strategic brand identities for startups, growing businesses, and established brands, turning ideas into clear, distinctive, and consistent visual systems. Key responsibilities: 1. Develop complete brand identities, including logos, typography, color systems, and visual direction. 2. Define creative concepts and art direction aligned with each brand’s positioning and target audience. 3. Create brand guidelines that ensure consistency across digital and print touchpoints. 4. Design packaging, labels, marketing materials, social assets, and other branded communications. 5. Collaborate directly with clients to understand their goals and translate them into effective visual solutions. 6. Refine and evolve existing identities while maintaining brand recognition and consistency. 7. Present creative concepts and guide clients through design decisions from initial direction to final delivery.